kenekaplan Marketing, Measurement, PodTech, Social Media, Web 2.0

Conversation Targeting: Getting To The Heart Of Blogs And Social Media

Blogging from my blackberry while spending the holidays in Italy. BuzzLogic has been on my wish list for almost six months now. Their approach is something I believe could be built into a foundation for communication efforts. Jennifer Jones gets another great interview for “Marketing Voices.”

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kenekaplan Measurement, Social Media, Web 2.0

Measuring Social Media: No-Cost Tracking Tools That Work

I got to see Katie Delahaye Paine speak at the Cisco and SPP Social Media Summit earlier this year. She was GREAT!! So energetic. So definitive and informative. I gotta revisit her blog more often, as she shares insights and tips all the time.

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