Brian Solis — Social Media is Transforming Marketing and Public Relations

PodTech’s Jennifer Jones talks with Brian Solis, who I got to finally meet in in June at the Social Media Workshop hosted by Shel Israel.  He’s someone we can all learn a lot from.

Brian dinged Intel’s Second Life briefing, referring to a blogger who wrote a post tearing into the Second Life event as an example of terrible PR. At the time, Brian was right and timely. A few days later, I learned that the Intel Software Network team reached out to the blogger and now things are cool. In fact, there was a healthy exchange that resulted in new friendships. Maybe in the old days, a bad review would resulted in some frustration and a little bad reputation. But today, we have the tools to connect and face our challenges directly, resulting in more changes to make improvements and better friends.

[podtech content=http://media1.podtech.net/media/2007/07/PID_011787/Podtech_Marketing_Voices_Brian_Solis_f.mp3&postURL=http://www.podtech.net/home/3503/social-media-is-transforming-marketing-and-public-relations&totalTime=769000&breadcrumb=047132f3d7254e0689e54dce01756f63]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s