E*Trade Talking Baby TV Ad

I come from the world of broadcast.  In particular, I cut my teeth working at a TV news station where I got an appreciates for high quality production as well as the super efficient run, gun and get the news approach to production.

In 2006, I remember talking a lot with many of my pals in TV and with media production chops…about the topic of quality video production.  With YouTube grabbing more people’s attention, it seemed like it was lower the bar for what was acceptable — flash cuts, disjoined edits, bad audio and other flaws — were garnering more forgiveness, becoming more acceible and tolerable.

I believe the debate still continues:  Do we edit a compelling, quality story like NOVA or a Frontline segment…or do we turn on the camera and let it flow with little or no editing.  I like both and both styles will only be used more, refined and used for the right, desired impact.

But I do laugh when non-production savvy folk say:  we’ll just shoot it YouTube style for no or little cost.

I don’t disagree.  But I strongly believe it’s best to balance a “natural” looking video with video projects that require richer production and storytelling techniques.

I wonder if others are facing this situation at work or with their clients.  How are you getting people to consider paying real pros to do quality video stories — at least when it makes sense.

For example, in 2008 I have produced about 50 videos using my own camera and very little editing.  These stories were “on the scene” or “a visit to the labs” look at things my pals at Intel or working on.  But I still fight for producing higher quality videos like the ones we did to introduce new processors with Intel’s 45nm transistors, for the series of Intel Developer Forums.

All this was inspired by seeing one of my favorite TV ads, which blends great editing, audio and staging skills (and TALENT!) with a low quality, grainy look as if the baby is talking live through a Webcam.  Genius!  The first two crack me up every time!

If I can do it, you can do it …

Bad girl…

Clowns are creepy…

Flickr Inspires Great Comments

Came across this photo today Veerle Pieters on Flickr. Even a photo that’s two years old…it’s interesting to read the comments.  This photo is from the Apple with Intel Inside TV add from 2006.  The comments beneath the photo on Flickr get into how this TV ad was likely an original idea for the Postal Service.   Excellent analogy for how a microprocessor works — but zillion times faster and more efficiently!

I use Chirp on one of my laptops. That screensaver pulls in photos from Facebook and Flickr. I find so many great photos on Flickr thanks to Chirp. I’m certainly spending more time on Flickr enjoying the amazing work and great comments.

Here’s the caption:

Starting today the Intel chip will be set free

Apple starts the Intel transition with a bang. I can imagine that this spot will raise an eyebrow or two at other PC vendors. The ad has the same kind of special vibe going as in the orginal 1984 superbowl spot. It’s like you have been doing dull stuff and now you’re free to let al that creativity loose. Music is done by Moby and is called “God moving over the Face of the Waters” Go Intel 🙂

Teach Behavioral Intelligence Across All Academic Fields, Along Every Career Path

The recent “Collaborating and Sharing Bring Real Value” post hijacked my imagination this morning. What if behavioral intelligence could be woven into our college major corriculum?

Principles of Psychology 101 would remain on the basic requirement list. As we climbed closer up our chosen education ladder towards our career path, that’s when we could build an understanding for how to work with people we’ll be collaborating with in the work world.

For any decision making situation — crisis or process — our professor might ask her students some empowering questions. As we move into careers, we might continue asking these types of questions:

  • How can I help, not force or overwhelm others into (submission) understanding?
  • Who do I admire and might my heroes behave?
  • What would Martin Luther King Jr. say ?
  • How would Gandhi handle this?
  • If I did it like this, might I be elitist, arrogant and doomed like Mussolini?
  • How might Seth Godin flip my view in a better direction so that my decision results in something special others find helpful, useful?
  • Does what I’m advocating entails shouting at a market rather than what Doc Searls might do: participate with others in a market?
  • What question would Jeremiah Owyang ask that’d break down a wall blocking me from reaching a goal with measurable results?
  • How might Rohit Bhargava take my well-intentioned approach and subtly re-engineer it into a more interesting, compelling and engaging action that might be more meaningful for my team or others I’d like to run with my idea/hope/plan?
  • How would springboard storyteller Stephen Denning craft a meaningful visual anecdote to help me jettison the imagination of my teammates, sending them surfing on a parallel brainwave alongside me?
  • Is there a point where I can squeeze in some passion sparked by my “Life Purpose” like Eckhart Tolle teaches?

My BookStack, collection of classics and poetry play a role in my decision making and influence how I embrace change.  I just found Terry’s Take on Business, a cool blog with a great collection of succinct book reviews for business.  For me, data is important but behavioral intelligence is the “core” or “key takeaways” inside every great great book, story, poem, movie…even a campaign plan.

Homer’s Iliad showed me the ruinous destruction of wrath and hubris — something I watch for in me and bubbling up in teammates. Then Homer’s Oddysey opened my eyes to the endless potential of intelligence as Odysseus blends knowledge of self, and open mind, quick wit, teamwork and cunning to keep on course. Odysseus makes me think of Mike Moran’s Do It Wrong Quickly — sure, we’ll stop at this isle of nymphs or scheme the giant Cyclops…be let’s hit it and quit it so we can escape alive and sail back home to my castle to be with the woman I love.

I wonder if The Institute of Behavioral Sciences could help create a common thread of behavioral intelligence training across all fields of academics. And career coaches and businesses would continue driving better appreciation and understanding of productive behavior, behavior where excellent criticism is immediately followed with excellent suggestions that help move things ahead.

If we really can mature civility with each generation, this is the time to pump up the importance of behavior in our information era.

At some point in our lives, we all say, “I’m going to keep learning forever!” Books are essential for learning. Yet there are are other powerful sources for learning behaviors that help us improve through times of change.  At any decision making point the people you involve become ingredients for moving beyond goals.  These ingredients build trusting relationships strengthen by informed behaviors that help us accomplish things better, more quickly.

If you regularly sharpen my behavioral skills, would you be more valuable, more helpful to your team, company and your own career.

Intel’s Pankaj Kedia with MID

Nice cigar!

Makes me think of Graucho Marx or WC Fields: “Hey, Chickadee!.” Here is collection of WC Fields videos.

Every time I see these nifty Internet gadgets, I want to take one for a week tour all expenses paid.

Cool photo by my Intel social media posse, world traveler Nick Knupffer.

The wonders of innovation even Charlie Chaplin might appreciate.

Collaborating and Sharing Bring Real Value

Chris Heuer shared a link to a great post by Christian Kreutz, who hits on my favorite topic that I hope becomes more valuable the more we understand how it.  It’s the underlining meaning for why we work together and share our collective experiences, discoveries…and I’d say even our emotions…with our teammates. Information is free most of the time, but we can bump up the value every time we touch it, favorite it, bookmark it, tag it, collect and sort it then share it. That helps us more quickly find the right people and right information we we want. That’s the power within an organization, not the classical hierarchical, political structure most people are dealing with today.

Christian offers these “bottom-up approaches”:

  • Start a collaborative tagging experiment over del.icio.us with colleagues to see how easy the sharing of valuable information can be, or open up a room on friendfeed to discuss right away resources.
  • Use external tools for your team to make project management easier. One example could be a blog for your project’s history, milestones and other management tasks.
  • Connect with colleagues through existing social networks such as Xing, Linkedin or Facebook and use it for exchange.
  • Extend informal activities on the web and make other colleagues be aware of it: bulletin board, liftsharing etc.

Separately, but complimentary….Chris offers an example of how FriendFeed can replace email as a collaboration tool.

  • As Joitske commented on my first blog post, you can address a specific problem and use social media for an open transparent discussion.
  • Investing in Innovation — Intel Capital CEO Summit 2008

    Intel Capital CEO Summit brought 8 investments totaling over $60 million. Deals, primarily led by Intel Capital, include: India-based Vriti Infocom (online education); Czech Republic-based Internet Mall (online retail); and several U.S.-based companies including Accertify (online security), TOA Technologies (workforce management software), Grid Net (energy efficiency, smart grid), HealthiNation (online health), Vostu (social networking with a Latin America focus) and Veoh Networks (online videos).

    May Your Cup Runnith Over into the Tyrrhenian Sea

    Pizzo-TropeaMay2008 312, originally uploaded by KenEKaplan.

    I shot this in late May 2008 from the balcony of our friends house, located just down from the Piazza overlooking the sea.

    My Kids’ Favorite Car — Rosso Cinquecento

    The past return, originally uploaded by clydeye.

    No matter what color, when a Fiat 500– cinquecento — rumbles past or is peacefully parked…you have to look and smile. This nifty, compact car has survived generations and still oozes character and desire.

    Cluetrain at 10 – Hangin’ with Robert DeNiro of Intel

    I had the pleasure of spending a day of getting my mind cracked open by wisdom from great people at the Cluetrain at 10 event hosted at sweat SAP digs in Palo Alto on May 29.

    I go to hang with the young Robert DeNiro of Intel, Michael Brito. He’s a force of energy and good ideas that he shares inside and outside of Intel.

    The Cluetrain at 10 was a day well spent, especially getting the chance to see Doc Searls in person for the first time. Deb Schultz gave my favorite presentation of the day.

    Hoping to find time to share more of the great one liners and many pearls of wisdom like: Get out of marketing and get into markets. One could spend a whole career exploring the meaning of that line by Doc Searls.

    It was about sharing and learning.