Intel – Page 19 – Movin' Ahead

June 20, 2007 kenekaplan Intel, Research, Tech

Research@Intel Day — Exploring Ways for Silicon to Improve the World

Hey, Bloggers! Come to Research@Intel Day (Wed. June 20, Santa Clara, CA), says Intel’s blog and social media pioneer Josh Bancroft. Josh was featured in a Wall Street Journal special section article yesterday titled Wikis at Work by Vauhini Vara.

Research@Intel was born from an effort to do an open labs science fair for Intel employees, but over the years it’s become a great day for international press, analysts, family and others linked to tech industry research interested in seeing what Intel’s cookin’ up — seems there’s ever more processors in more things, all the time! This year, I’m looking forward to checking out:

All the places where Intel is looking to queeze more energy efficiency into everything it makes. Maybe we’ll see some early work that will benefit the recent Intel-Google www.ClimateSaversComputing.org efforts

[podtech content=http://media1.podtech.net/media/2007/06/PID_011612/Podtech_Intel_Climate_Savers.mp3&postURL=http://www.podtech.net/home/3325/intel-and-google-kick-off-initiative-to-save-climate&totalTime=357000&breadcrumb=0aed2e7c1ec24186aeb4cac70a8362ce]

Sitting today, mobile tomorrow — energy efficiency plays super well towards the trend of helping people to be more mobile, rather than tethered to an office, a wire or whatever keeps people from doing what they need and want to do. Wireless, security, video, voice, future devices and meet new needs. Maybe we’ll get to see updates on projects like this

[podtech content=http://media1.podtech.net/media/2007/03/PID_010746/Podtech_Intel_Berkeley_Lab_Alan_Mainwa.mp3&postURL=http://www.podtech.net/home/2570/intel-research-at-berkeley-serving-the-wireless-unserved&totalTime=321000&breadcrumb=58e0e0898ac84a49a67e74b786f9392b]

Era of Tera — multi-core processors — many slivers of silicon built together on one chip — is rapidly pulling on to the horizon computers that can do trillions of floating-point operations-per-second (terFLOPS) of performance and terabytes of bandwidth. Maybe we’ll learn more about research around 80-Core chips like this story

[podtech content=http://media1.podtech.net/media/2007/02/PID_001990/Podtech_Intel_Teraflops_research.flv&postURL=http://www.podtech.net/home/2107/intel-scientists-talk-tereflops&totalTime=183000&breadcrumb=none]

June 20, 2007June 20, 2007 kenekaplan Intel, IT, PodTech

Intel CentrinoPro for the Proest of IT Pros

Pulling together this story we got to meet a lot of interesting pros working in the IT industry. Guys like Josh Hilliker, Big Dave and others inside Intel seem pretty fired up about new tools for IT pros. They say the aim is “zero touch” but there are many steps to take with the help from companies using new manageability technology and IT pros worldwide who will test drive new capabilities and help Intel build new needs into next generations of vPro Processor Technology for business servers, desktops and now laptops (built with Intel Centrino Pro).

Josh also talked to us about how IT pros are using social media just like others — watch for short video clip of Josh talking on this topic. In fact, this may be one of the real pioneering communities out there using Wikis, blogs and collaborative online tools. I’m going to try and tap in and learn more about the IT community starting from the people featured in this video.

[podtech content=http://media1.podtech.net/media/2007/06/PID_011621/Podtech_Intel_Folsom_pro.flv&postURL=http://www.podtech.net/home/3333/centrinopro-proest-of-pros&totalTime=267000&breadcrumb=b357c7a3e56741a19538f35ad73f0fff]

June 10, 2007June 10, 2007 kenekaplan Intel, IT, Laptop, Marketing, PodTech, PR, Social Media, Socialmedia

Integrating Efforts to Tell Better Stories — IT Pros can now go “Promissimo!”

Integrated efforts. Integrating across teams. Integrating new and traditional media outreach. All of this is super important to VPs and group managers…and team players who do this already to produce great stuff through team work across groups. But what swirls through my mind is that integrating is actually about pooling resources to create “content” to share stories, tips, share knowledge with interested people and invite the not-yet interested to share their attention.

The Intel corporate communications team wanted to show and tell what the new “Santa Rosa” — now known as Intel Centrino Duo and Intel Centino Pro — technology is all about…so that we could put the call out to people and companies who might be interested. So we saw that a marketing team wanted to connect with IT pros. Together we pooled resources and create a five-part audio and video Podcast series.

Here are the first four stories. Watch for a great video next week, possibly featuring IT experts from EDS, HP, Altiris and others. See how Intel IT is looking at Intel Centrino Pro laptop technology to fit in with servers and desktops built with Intel vPro technology — manageability is the key. I have some fun photos and more insight to share in a near future post on this blog. The aim is to show some folks how teamwork, collaboration and finding the right, real-deal people can help tell great stories.

[podtech content=http://media1.podtech.net/media/2007/06/PID_011562/Podtech_Intel_vPro_CentrinoPro.mp3&postURL=http://www.podtech.net/home/3276/it-pros-finding-reliable-remote-security-and-manageability-for-business-latpops-247&totalTime=231000&breadcrumb=3a8684bc651245d4a9b3d058c6adfe46]

[podtech content=http://media1.podtech.net/media/2007/06/PID_011493/Podtech_vPro_and_Centrino_Pro.mp3&postURL=http://www.podtech.net/home/3222/the-pro-platform-vpro-centrino-pro&totalTime=252000&breadcrumb=e0bf0aa11f4b401dabf809c9e39bc82b]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011380/Podtech_Intel_Santa_Rosa_Manageability.mp3&postURL=http://www.podtech.net/home/3116/new-business-model-mobile-pc-manageability&totalTime=236000&breadcrumb=1ca429cfc9134619a7cca3c34fc88df4]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011188/Podtech_Intel_SantaRosa_CentrinoPro.flv&postURL=http://www.podtech.net/home/2973/intel-releases-the-new-centrino&totalTime=265000&breadcrumb=858dc378838c4aef84f772c5166edb54]

May 26, 2007June 10, 2007 kenekaplan Education, Intel, Tech

High School Scientists Worldwide Compete — Their Stories from ISEF

This year at the Intel Science and Engineering Fair, top high school students from around the world competed in New Mexico to big scholarships and honors. Intel Chairman Craig Barrett puts his heart and will behind education, particularly math and science. This year he talked about young scientist from pockets of the world who stand to speed progress in their homeland.

PodTech’s Jason Lopez spoke with Dr. Barrett prior to ISEF and hopped on a plane to talk with students at the competition. Lopez has a way to pouring his passion and intrigue into an interview that ignites great, engaging interviews. Here’s his collection of stories he collected at ISEF.

[podtech content=http://media1.podtech.net/media/2007/05/PID_011343/Podtech_ISEF_Awards.mp3&postURL=http://www.podtech.net/home/3093/intel-isef-awards&totalTime=314000&breadcrumb=9764dfb39f5b494788306b0210879a57]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011322/Podtech_ISEF_Ruby_Kanda.mp3&postURL=http://www.podtech.net/home/3083/intel-isef-the-story-of-an-idea&totalTime=306000&breadcrumb=0880bdc93b514e8b8f9f0b0800ab3ce8]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011304/Podtech_ISEF_Cancer_Detection.mp3&postURL=http://www.podtech.net/home/3075/intel-isef-2007-cancer-detection&totalTime=224000&breadcrumb=3ce04f71671e44acaf922459c421ee3b]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011303/Podtech_ISEF_Music_vs_Homework.mp3&postURL=http://www.podtech.net/home/3074/intel-isef-2007-music-vs-homework&totalTime=107000&breadcrumb=a452f0aa6ae04272a2f1abfbb194484c]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011302/Podtech_ISEF_Milkweed_Bugs.mp3&postURL=http://www.podtech.net/home/3073/intel-isef-2007-milkweed-bug-control&totalTime=111000&breadcrumb=e691de76893a47c3b07c2ddfbf387327]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011299/Podtech_ISEF_Goocle.mp3&postURL=http://www.podtech.net/home/3072/intel-isef-2007-goocle&totalTime=118000&breadcrumb=edb2de4db5a040658a36be42c03e5a05]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011298/Podtech_ISEF_Facial_Expressions.mp3&postURL=http://www.podtech.net/home/3071/intel-isef-2007-ethnic-facial-expressions&totalTime=168000&breadcrumb=253e65319c204e2da43ed48e07a40247]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011297/Podtech_ISEF_Bioethenanol_from_Banana.mp3&postURL=http://www.podtech.net/home/3070/intel-isef-2007-banana-ethanol&totalTime=152000&breadcrumb=0f0f6c10b64d4da1b36d5e33c758a520]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011268/Podtech_Intel_Craig_Barrett_ISEF.mp3&postURL=http://www.podtech.net/home/3044/the-world-is-changing&totalTime=482000&breadcrumb=c25d2054b45746f692eda5f189c64307]

May 26, 2007May 26, 2007 kenekaplan Intel, PodTech, Tech

Mobile PC Manageability with Intel Centrino Pro

This is the second in a five-part audio and video Podcast series on the latest technology for consumer (Intel Centrino Duo) and business-class (Intel Centrino Pro) laptops. This first audio report was recorded at the San Francisco launch event, where companies analysts, press and companies like EDS, HP, Altiris, Lenovo and others gathered on May 9. What stood out most at the event was that many at the event felt that server and desktop computers could now be managed together with a company’s fleet of laptops.

In the next few Podcast reports, we’ll try to explore how IT experts — including Intel’s IT department — look for ways to improve managability and ROI of their computers.

May 13, 2007May 13, 2007 kenekaplan Intel, Marketing, Moore'sLaw, Social Media, Socialmedia, Tech

Good Stories are Gifts

When creating videos with Adam Savage and Jamie Hyneman, it hit me. We wanted Adam and Jamie — and Carl’s Fine Films — to help us create a series of shorts that would be a gift for fans of Adam and Jamie’s TV show, “Mythbusters.” Something that really captured their scientific know-how, enginuity and funny-bone hitting antics. Something that Intel fans would see as whacky, creative and cool beyond Intel’s bread and butter storytelling antics — citing the wonders of Moore’s Law and how Intel’s chip design and every increasing transistor count keeps impacting the way we live.

My pal “simma down now” Larry said it succinctly: viral not commerical. Give a gift that keeps on giving. In that spirit, we released the three Adam and Jamie videos first on YouTube on May 8.

Then the next day, we played the videos on new laptops at the Centrino Duo and Centrino Pro launch, but this highlights video was created to kick off the presentations to the press and analyst on May 9 in San Francisco.

We tried many new things here, including me posting these videos on videos sites I’ve been learning about (see slideshare foil set). Another thing keeps hitting me. During all of this, I’ve never been more aware of my role of being an Intel employee, a video story director AND a fan living in the real world. It was the fan inside that helped me make the most important decisions, which kept these videos from becoming too commercial. After all, these were for sharing in hope that fans would enjoy and share with others.

May 10, 2007May 10, 2007 kenekaplan Entertainment, Intel, PodTech

Powers of Fun & Free Minds — Jamie & Adam Team Up for an Intel Gig

Size matters when you looking back at the advancements of computer technology. So does speed and energy consumption. It may not seem like computers are getting small, but they are and they’re providing better performance, more energy efficiency and style.

The ever shrinking transistor is a crazy race Intel scientists are bent on winning. Small allows for more and more efficient transistors on every new computer processor.

Yeah-year…heard it all before. So that’s why we leave it up to Adam Savage and Jamie Hyneman — and Carl’s Fine Films — to share their wisdom, logic, trains of thought and all the production tricks they polished over the years of TV, commercial and filmmaking.

Our Intel team learned a lot by getting passionately involved in the production — we shared ideas, Intel anecdotes, desires for more branding — but in the end Intel stepped back and let Adam, Jamie and Carl do what they do best…visual storytelling and having fun! Nothing too commercial about these videos, and that will hopefully help more people see and enjoy these videos.

This whole great idea came from the mobility PR maven Connie Brown — thanks for bringing me along for the ride! And our pal Alison Wesley amazingly pulled together all necessary agreements in less than three weeks. Couldn’t have done it with out everyone having an open mind, a little time over a few weekends, and some Intel turtleskins. Glad those turtleskins went to a great group of people.

[podtech content=http://media1.podtech.net/media/2007/05/PID_011202/Podtech_Size_0507.flv&postURL=http://www.podtech.net/home/corporate/intel/2987/powers-of-smaller&totalTime=123000&breadcrumb=b53815b6-387e-49dc-9678-6691885f817d]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011203/Podtech_Power_0507.flv&postURL=http://www.podtech.net/home/corporate/intel/2988/lets-talk-energy-efficiency&totalTime=131000&breadcrumb=bde3f7b8-127d-4b45-9824-f9c22c434bf8]

[podtech content=http://media1.podtech.net/media/2007/05/PID_011201/Podtech_Speed_0507.flv&postURL=http://www.podtech.net/home/corporate/intel/2986/moores-law-got-me&totalTime=102000&breadcrumb=31b471e8-267b-43bf-9fb7-28e6e935126f]

May 10, 2007May 10, 2007 kenekaplan Intel, PodTech, Tech

Laptops Get Boost from New Intel Chips and Special Souce

We get to go inside Intel’s Mobility Demo Lab at the headquarters building just prior to the release of the new technology consumer and business-class laptops — Intel Centrino Duo and Pro.

Karen Regis knows the technical of technical marketing, but she also has fun sharing how new chips and integrated technologies really boost laptop performance.

Jeffrey Lo is in his element inside the lab. He’s a trusty “demo God” who has done some of the memorable demos for Andy Grove (back in the day) and has seen mobile computers advance from clunky, slow, toatable things to super stylish, sleak, super-performing computers that more and more people want…need in their daily lives.

[podtech content=http://media1.podtech.net/media/2007/05/PID_011188/Podtech_Intel_SantaRosa_CentrinoPro.flv&postURL=http://www.podtech.net/home/corporate/intel/2973/intel-releases-the-new-centrino&totalTime=265000&breadcrumb=7b30b2a1-253e-462f-a47a-2c42192fcebd]

May 9, 2007May 10, 2007 kenekaplan Intel, Media

Moore’s Law Got Me

In late April, we got the chance to work with Adam Savage and Jamie Hyneman and with the great San Francisco production company, Carl’s Fine Films to create three short videos. Shot in HD at the M5 Shop/Studios, this was pulled together in start to finish in about three weeks. The wonder and wit of Adam and Jamie mixed with the genius of director Carl Willat was full throttle all the way through today. Embedded videos coming soon.