Seconds after the note arrived in my emailbox, I gathered the family and played this. We’ve been avoiding the TV and newswire stories for 24 hours, just so we can see what we thought about Mr. Joe Biden. This video helped, at least a little, until tomorrow when we get plugged into the Monday news cycle. Nice use of technology by the Obama campaign!
Today I joined my pals on Intel’s integrated social media team for a presentation by Nielsen’s BuzzMetrics team. They shared their year-long look at online mentions of Intel. What I saw was that Intel had over 6 million mentions online from groups, communities and blogs. There were spikes during events like the Consumer Electronics Show and the Intel Developer Forum, but what I saw was a steadily climbing drumbeat of mentions. What I learned was that we have lots of work to do to progress our participation — not just in conversations about Intel, but in conversations that matter. Not as marketers of story schillers, but as interested, engaged, talkative participants. Like the kind of person you’d like to invite to your rockin’ house party.
Here is PodTech’s Jennifer Jones talking with Pete Blackshaw EVP of Nielsen Online. They talk about how Obama and Clinton are using social media, social networking to connect with people and share what the campaigns think is important in a timely manner. They also look at what corporate marketers need to do to make their brands better. Blackshaw tells Marketing Voices that he will be releasing his new book on July 2008 called Satisfied Customers Tell Three Friends; Angry Customers Tell Three Thousand.
I saw this posted in Facebook from Social Media measurement guru Katie Paine. This will.i.am music video is a great example of an artist being inspired to create, share and connect with his friends to mash media, skills and passion together into an expression of the times. Here’s how the video is described by drsmarty08.
According to will.i.am, founding member and frontman of Black Eyed Peas, the “Yes We Can Song” was inspired by Senator Barack Obama’s 2008 presidential campaign and especially the speech Obama gave following the New Hampshire primary. He states, “It made me reflect on the freedoms I have, going to school where I went to school, and the people that came before Obama like Martin Luther King, presidents like Abraham Lincoln that paved the way for me. . . .” Dylan says, “The speech was inspiring about making change in America and I believe what it says and I hope everybody votes.”
The music video includes excerpts from Obama’s speech and appearances from several celebrities: Scarlett Johansson, John Legend, Herbie Hancock, Kate Walsh, Kareem Abdul Jabbar, Adam Rodriquez, Kelly Hu, Adam Rodriquez, Amber Valetta, and Nick Cannon. “I’m blown away by how many people wanted to come and be a part of it in a short amount of time. It was all out of love and hope for change and really representing America and looking at the world,” will.i.am said.
“I did not travel around this state over the last year and see a white South Carolina or a black South Carolina. I saw South Carolina,” he said.
“The choice in this election is not between regions or religions or genders,” Obama said. “It’s not about rich versus poor; young versus old; and it is not about black versus white.
“It’s about the past versus the future.”
I like that he identified that battlegrounds. Now I’d like to see Obama step deeper into how “vs” can be turned into “+” so that we can work together, move ahead into a future that makes sense of the past. We can not cut off our nose because we despise our face. We can not deny what got us here. I hope with open minds, hearts and conversations with friends, family, strangers, enemies and God, we can do the right things to help bring love, health, wisdom and possibilities to every child, sibling, parent, grandparent and friend. Barack seems to hit that well here:
I’m seeing a lot more friends on the Obama Facebook site. I feel the strong tides have turned and the wind is in his sail!
This is a little drastic for my tastes, but I like the strong desire to reach, touch and cherish truth in this one-minute clip by Kucinich, who just bowed out of the race for President (I always appreciated his candor, gutsiness, sometimes wild or drastic arguments that always came back to the point that people are how matter:
Broadband access in Africa is less than 1%. In Africa or even Brazil, where mobile phones are more common, maybe WiMAX and better content to phones could get the Internet to spread more widely, more quickly.
Here is a video story about the upcoming Connect Africa Summit, where Intel Chairman Craig Barrett his World Ahead posse will meeting with government and community leaders in Rowanda, Nigeria and Morocco.
This is a video by Jason Lopez, who will be traveling to a few of the stops to report on results. If you’re in Facebook — who isn’t?!! — follow the trip by joining the World Ahead Group.
Politics is one good reason for local TV stations to invite bloggers to participate. Check this out, from the TV industry newsletter ShopTalk.
WMUR-TV, the Hearst-Argyle Television station in Manchester, NH, which has been cited in National Journal as “The most important local TV station in Politics,” has partnered with popular blogging community Gather.com to empower American voters in the forthcoming Presidential debates.
Throughout May, WMUR will sponsor an open writing competition hosted by Gather.com and judged by the blogging community at large. The competition will yield 15 citizen journalists from New Hampshire (five each of Republicans, Democrats and Independents) who will cover the June 3 Democratic and June 5 Republican debates, which will also be simulcast on WMUR, CNN, and their respective Web sites.
Entitled “Your Voice, Your Vote, Your Next President”, the competition, part of WMUR’s and Hearst-Argyle’s Commitment 2008 election-coverage effort, can be accessed at www.wmur.com by entering the Politics section, which will take visitors to the special site wmur.gather.com (more)
|Gore challenged embedded designers in San Jose, California today. These Gore quotes are fromNicolas Mokhoff of EE Times .
|Full story here: http://www.eetimes.com/news/latest/showArticle.jhtml;jsessionid=WMIUXCQHO44DCQSNDLSCKHA?articleID=198702270|
Ken: That’s exactly it, it is about MSM and citizen journalism …and… what I call “smart machine media” in a holy trinity of sorts 🙂
I’m down with that! These are three engines being driven by people, but people from different positions, perches and allegiance. Differencesare likely to remain, but they’re all coming together on a level playing field where discussion, sharing and open, honest communication keeps lots of light on the truth. Sure there is a need for anonymity, but maybe only in the face of true fear, oppression and when it comes to protecting the live(s) of others/many.
Back to the holy trinity of sorts. I visited the eBiquity blog, run by the UMBC eBiquity Research Group consisting of faculty and students from the Department of Computer Science and Electrical Engineering (CSEE) of University of Maryland, Baltimore County(UMBC), located in Baltimore MD. This is where I found this good explorationof MSM, or the mainstream media, and how mainstream politicians view and use them along with the blogosphere. Their conclusion:
MSM is influential and there are selective preferences of each community towards different sources. Some of the sources that are categorized under MSM in the dataset almost have a blog like quality. As people rely on blogs for information and opinions, the indirect influence that MSM sources (and perhaps, its biases) can not be ignored. While blogs and MSM seem to almost have a symbiotic relation, (IMHO) this election season might see a fierce competition between the two.
Many will be watching, and more people than ever will be participating!
And here it is:
the video was the work of Philip de Vellis, who was the Internet communications director for Sherrod Brown’s 2006 Senate campaign, and who now works at Blue State Digital, a company created by members of Howard Dean’s Internet Team.
The video was posted on YouTube on March 5th under the username ParkRidge47 (Hillary Clinton was born in Park Ridge, Illinois in 1947).
In an email to techpresident.com, ParkRidge47 explained his reason for making the video:
The idea was simple and so was the execution. Make a bold statement about the Democratic primary race by culture jacking a famous commercial and replacing as few images as possible. For some people it doesn’t register, but for people familiar with the ad and the race it has obviously struck a chord.