Generosity Triumphs Over Mean-Spirited

This is something I want to explore and build upon.
Today, RichardatDELL left a great comment on Todd Defren’s PR-Squared blog.

Lots of great shared insights there sprouting from a central theme of how to engage with the good and even bad comments made about you or your company.

We have a general rule at Intel — acknowledge the good, bad and not the ugly. The notion is that the ugly, defined more by the mean-spirited intent of a comment, is something we need to read but not feed. But this discussion on Todd’s blog even brings this rule of thumb into question. Social media really is about a cultural shift to being more open, sharing and engaging with thoughtful, timely and valuable information. This is something we’re all learning, individuals and companies alike.

So even acknoledging the ugly might be a way to build the big picture good karma. After all, we’re in this for the long haul so every engagement counts. But it’s not a karma sum game, it’s a new era of connecting, collecting, sharing, collaborating, learning, growing, making mistakes and correcting them quickly. These all sound like jargon, but at the core is positive energy. And the collective use of this is making the world better. It’s not eliminating bad, ugly or evil, it’s helping us understand it better, quicker so we can recoil and spring to the next enriching shared/sharing experience.

Back to the PR Squared post and my favorite comment by RichardatDELL. There was a link in the comment to a post called Three Dirty Little Blogging Secrets. It’s a great read. Richard strikes a cord that is at the core of what gave birth to social media and why more people are turning to it to open their minds, hearts and new relationships with destiny. Here are the three secrets, but read the whole post.

clipped from richardatdell.blogspot.com
1. The blogger is Not a “citizen journalist” nor does a bloggers’ “power” authority or importance arise from that premise
2. “Lose Control” ? How about Participate. These are different Issues and have different ramifications.
3. The “blogging” world is not “fair” (see 1); Its a wild Mob. Wrong, It’s a Generous World
blog it

Hoop It Real Good

I really needed this — right thing at the right time today.  Thanks to EveryWhereGirl.

Actually, it was thanks to someone calling Intel’s IT Community “Open Port” Manager Josh Hilliker the EveryWhereGuy.  Good one!  And so is the next connection, because Josh can jump through hoops with the greatest of ease…makin’ connections, findin’ answers and on the scene to make things happen.

Now here’s the thing you gotta see.  A documentary snippet about the Hula-Hoop called “The Hooping Life.” The hoop can do a  mind, spirit and body good!

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The movie trailer site has two more videos showing some cool tricks for us Hoopin’ newbies to try…or teach our kids!

Love the names on the movie bill — Groovehoops, Hoopalicios and Hoopgirl.

Rock-Rock to the Planet Rock

A blast from the past that hit the spot.  This was the bomb through my middle school years!

Afrika Bambaataa-Planet Rock Kraftwerk Original Video, which I found on Gearheadgtr’s YouTube site

iJustine Video: No iPhone for You!

iJustine uses a nifty, effective video production technique:

  • ask the same questions for every interviews
  • edit together everyone’s response in order that the questions were asked
  • create a collection cutaways that all have a common theme (in this case, the Talking Heads song that plays while she’s on hold) that help transition from one set of Q&As to the next
  • use humor (not rude, or disrespectful)
  • leave an unanswered question — i.e. “what is that song that’s playing (Talking Heads)”

Very cool.  Wonder how long it took her to produce and edit. It’s a fine finished piece — brava!

I crack up a few times during the video, especially when she asks:  “Why is Steve doing this to me?”  Listen for the response she gets!

iJustine is an Intel Insider social media adviser, so I hope to get more videomaking newbies to learn from her talent and Tasty Blog Snack blog.

HP in the Groove with Celebs

HP gets lots of kudos for how it works with celebrities to help connect new technology with our personal lifestyles.  We like to look good, carry small and live large.  And we have to have what we want when we want it…that means a device mainlined to the Internet.

This is a cool HP party video.  See if you can spot the Intel inside.

[podtech content=http://media1.podtech.net/media/2007/09/PID_012559/Podtech_HP_Blackbird002.flv&postURL=http://www.podtech.net/home/4131/hp-hits-gaming-multimedia-with-massive-product-launch&totalTime=240000&breadcrumb=2384e1940bb1471890a365b52f1f3440]

Researchers Building People Needs Into Future Technology

Since joining Intel in 2000, a few of my favorite things are:

  • feeling momemtum grow as teams focus on a colective goal
  • marveling at the unfathomable size big and small & economies of scale — everything must scale (will human intelligence scale?)
  • getting to talk with researchers who are pulling up the horizon of the future

From Eric Dishman’s real and personal exploration into getting technology to heal the damaged healthcare industry.

Tony Salvador’s passion about people and how things fit purposefully into their lives, no matter what their background or where they live.

Research@Intel Day is second only to the Intel Developer Forum on my favorite Intel Events List. This year, I saw lots of healthcare projects and research into mobile technologies, like the video blog I posted about playing Second Life wirelessly using a small mobile Internet device.

Here is a compilation of some of the fascinating research projects that may somehow, someway help build next best computer chip.

[podtech content=http://media1.podtech.net/media/2008/06/PID_013634/Podtech_Intel_Research_Day_2008.flv&postURL=http://www.podtech.net/home/5248/researchintel-day-a-feast-for-the-senses&totalTime=455000&breadcrumb=03cb6a18fef14a7c895ed4b95da4761c]

Move to New Multitasking Tool

IMG_4744, originally uploaded by b_d_solis.

Brian Solis shot this — our two computers — during the Intel Insider gathering, where everyone was tuned in…to many live conversations at one time. Twitter broke down often during the early afternoon.

But I don’t think anyone jumped onto their Plurk. Instead, we just kept hitting refresh on Twitter.

Intel Junior Mints

Intel Junior Mints, originally uploaded by ijustine.

I got to meet iJustine last week at Research@Intel Day and again today at the first Intel Insider gathering at Intel headquarters in Santa Clara. She was among a have a half dozen social media savvy people who agreed to help Intel learn how it can become more valuable, useful to people and reasons why more of us are enjoying social media.

iJustine was a multitasking maven making it all look so easy — Twittering, video recording to Seesmic, using her new FlipVideo and sweet dream Nokia N95 video phone…one to the next.

Wow!

Here are a few places I’ll be tuning into:

Justine.TV

Tasty Snack

E*Trade Talking Baby TV Ad

I come from the world of broadcast.  In particular, I cut my teeth working at a TV news station where I got an appreciates for high quality production as well as the super efficient run, gun and get the news approach to production.

In 2006, I remember talking a lot with many of my pals in TV and with media production chops…about the topic of quality video production.  With YouTube grabbing more people’s attention, it seemed like it was lower the bar for what was acceptable — flash cuts, disjoined edits, bad audio and other flaws — were garnering more forgiveness, becoming more acceible and tolerable.

I believe the debate still continues:  Do we edit a compelling, quality story like NOVA or a Frontline segment…or do we turn on the camera and let it flow with little or no editing.  I like both and both styles will only be used more, refined and used for the right, desired impact.

But I do laugh when non-production savvy folk say:  we’ll just shoot it YouTube style for no or little cost.

I don’t disagree.  But I strongly believe it’s best to balance a “natural” looking video with video projects that require richer production and storytelling techniques.

I wonder if others are facing this situation at work or with their clients.  How are you getting people to consider paying real pros to do quality video stories — at least when it makes sense.

For example, in 2008 I have produced about 50 videos using my own camera and very little editing.  These stories were “on the scene” or “a visit to the labs” look at things my pals at Intel or working on.  But I still fight for producing higher quality videos like the ones we did to introduce new processors with Intel’s 45nm transistors, for the series of Intel Developer Forums.

All this was inspired by seeing one of my favorite TV ads, which blends great editing, audio and staging skills (and TALENT!) with a low quality, grainy look as if the baby is talking live through a Webcam.  Genius!  The first two crack me up every time!

If I can do it, you can do it …

Bad girl…

Clowns are creepy…

Flickr Inspires Great Comments

Came across this photo today Veerle Pieters on Flickr. Even a photo that’s two years old…it’s interesting to read the comments.  This photo is from the Apple with Intel Inside TV add from 2006.  The comments beneath the photo on Flickr get into how this TV ad was likely an original idea for the Postal Service.   Excellent analogy for how a microprocessor works — but zillion times faster and more efficiently!

I use Chirp on one of my laptops. That screensaver pulls in photos from Facebook and Flickr. I find so many great photos on Flickr thanks to Chirp. I’m certainly spending more time on Flickr enjoying the amazing work and great comments.

Here’s the caption:

Starting today the Intel chip will be set free

Apple starts the Intel transition with a bang. I can imagine that this spot will raise an eyebrow or two at other PC vendors. The ad has the same kind of special vibe going as in the orginal 1984 superbowl spot. It’s like you have been doing dull stuff and now you’re free to let al that creativity loose. Music is done by Moby and is called “God moving over the Face of the Waters” Go Intel 🙂